Recommended Reading – 23rd May

Recommended Reading8Recommended Reading – 23rd May


1 – Instagram to Showcase Video Series ‘Shield 5’ to Engage Users – MarTech Advisor


2 – What Motivates Consumers to Share Videos Made by Brands? – Marketing Profs


3 – 6 Social Media Trends That’ll Help You Shape Your Marketing Strategy – Neil Patel


4 – How to Use 360-Degree Video in Your Social Media Marketing – Social Media Examiner


5 – Today in amazing, St. Vincent just invented a guitar designed for the female body – Hello Giggles


6 – How to overcome an unsuccessful start – Richard Branson


7 – How The New Snapchat “On-Demand Geofilters” Work – Marketing Land


8 – 7 Ways to Create Helpful Content for Boring Industries – Social Media Explorer


9 – BuzzFeed Creates Its First All-Video App – Tech Crunch


10 – How to Use Video to Elicit Human Connection: An Interview with #SEJSummit Speaker Melissa Palazzo-Hart – Search Engine Journal

Zoe Winther

Zoe Winther founded Pickford Media after being inspired by her work with The League of Extraordinary Women, the Society for Women in Information Technology, the RMIT Womyn's Room, and Business Chicks. Being surrounded by entrepreneurial women at the League every day, it was only a matter of time before her casual freelance work was to turn to her full time business. Zoe is an RMIT University graduate with a bachelor of communications, and has expanded her study into IT. Zoe has crewed on a number of television shows and film sets, with credits operating the camera, directing, script supervising, art direction and production design, craft services, unit managing and clapping the slate. She has also produced and hosted radio programs on SYN and RRR. Zoe is addicted to podcasts and has a constant backlog of webinars about to expire she endeavours to watch.

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